About SoftBar Digital Solutions
A software house and digital marketing agency in Faisalabad, helping Pakistani businesses sell more and run their operations on one system since 2019.
Our story
SoftBar Digital Solutions was founded in 2019 by Waqas Tanveer in Faisalabad. We started by helping local shops run ads and manage their online presence, and soon saw that most of them still billed customers and tracked stock by hand.
So we built SoftBar POS: billing, stock, accounts and tax integration in one system that works online and offline. Today we build business software for retail, restaurants, healthcare, education and distribution, and we still run marketing and e-commerce for the same businesses, so software and sales growth come from one team.
Our team of nine works from our office on Main Jaranwala Road, Kohinoor City, Faisalabad, and supports clients across Pakistan.
What we do
Business Software
POS, ERP and management software for shops, restaurants, pharmacies, schools and more, with FBR, PRA, SRB and KPRA integration.
Digital Marketing
Facebook, Instagram, TikTok and Google Ads, SEO and social media management.
E-Commerce
Online store setup, order confirmation, logistics and returns for brands selling online.
Marketplaces
Seller account setup and management on Daraz, Amazon, eBay, Etsy, Walmart and Noon.
Our team
Nine people across software, design and marketing.
Waqas Tanveer
CEO & Founder
Started SoftBar in 2019 and leads strategy, sales and every client project.
Software Development
3 developers
Build and support SoftBar POS, ERP and custom business software.
Design
2 designers
Design our software screens, websites, social posts and ad creatives.
Website Development
1 developer
Builds business websites and online stores on Shopify, WooCommerce and custom code.
Digital Marketing
1 specialist
Runs Meta, TikTok and Google Ads campaigns and SEO for our clients.
Video & Creative
1 creator
Shoots and edits product videos, reels and ad videos.